The Hotel Cidnay Santo Tirso came to us with a great challenge: a total rebranding and a new marketing and communication plan of a reference hotel, and a brand with 25 years of history.
In order to realize the visual identity of this project we have completely immersed ourselves in its 'world'. We were inspired by the magnitude of the Cidnay brand, its history and its path, translating it into a sober, elegant and minimalist visual identity, but at the same time authentic and impactful. We were also inspired by the tones and lines of the decorative elements, the light and the surroundings of the hotel. The charm, professionalism and authenticity, which are part of its essence, are also mirrored in this visual identity that bets on texture, patterns, tone balance and gold, as elegant and timeless as modern.
